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Codeluppi and Weber (1989a, June 15). The ten C's. ANA - ESOMAR. Retrieved April 29, 2024, from
https://ana.esomar.org/documents/the-ten-c-s
de Chernatony and Knox (1989a, June 15). Using the extend Fishbein model to develop a marketing strategy in the mineral water market. ANA - ESOMAR. Retrieved April 29, 2024, from
Plasser, G. (1989a, June 15). The use of life-style research for the analysis of eating habits in Austria (German). ANA - ESOMAR. Retrieved April 29, 2024, from